Thomas Zickell

Chemical engineer, marketer and SEO
I have been extremely fortunate and really enjoyed working with people rather be manufacturing plastics, kicking off the new asphalt recycling company or my passion search engine optimization.

Google has changed

Google has changed the search industry forever. When Google started to get serious about fixing their ranking inaccuracies. Because of tactics like link farming, exact match anchor text. It makes a lousy website rank higher than a good one. That contains a lot of quality content. People look for a website that they enjoy. Like […]

Inbound Marketing for Apps

No one can deny the benefits of inbound marketing for SEO, with almost 90% of web traffic driven by search engines, content creation and social media.  And it’s all organic!  Inbound marketing is essential to building a lasting web business.  Your results can be clearly seen in real-time and you can see the difference search […]

How do search engines work?

Everyone knows what a search engine does, but far fewer people actually know how they work. Most people are content with entering in a search term, clicking the search button, and then receiving a list of webpages that are relevant to their search. What goes on in the black box is of little concern to […]


We can offer you HubSpots new Inbound Marketing Software everything at a better rate and show you how to use it.

Mozcation Portsmouth

[quote_simple]Mozcation Portsmouth Technology Event Wed Nov 7, 2012 5:00pm EST — Wed Nov 7, 2012 9:30pm EST Rand Fishkin Portsmouth NH SEOmoz Mozcation Google updates on GA Please forgive the frist 30 seconds of the movie [/quote_simple]

How to get started with a Blog

One of the first things that any SEO or Inbound Marketing agency will recommend as the most important thing to generate more traffic to a website is to start a blog or increase the frequency of blogging. The stats do not lie and they say that:[arrow_list]Blogging provides 55% more traffic[/arrow_list][arrow_list]Blogging provides 88% more leads[/arrow_list]These statistics […]

The ABC of SEO

Okay, you’ve just completed the development of your company’s cool new website. It looks great, it’s easy to navigate and you have populated the site with all the information you want you visitors to be able to find out about your company. You’ve set up your stall out in the worldwide market place. Now you […]